Street Teams –
Last weekend I attended the Wisconsin Romance Writer Conference and one of the many topics discussed was author Street Teams. The presenter covered all components of street teams from setting them up to growing them throughout the author’s career. At first, the information seemed overwhelming; I’d have to find a forum for my team, I’d have to set guidelines, I’d have to provide incentives, and I’d have to keep things fresh and interesting – WOW – and I thought writing the books would be the hard part.
Over the past couple of days I’ve spent a considerable amount of time thinking about street teams in general, and came to realize that formally setting one up may not be as overwhelming as I thought once I realized I already have a simple form of one in place. I have some fans who already religiously tweet and/or post on Facebook the following type of information about me and my books:
- Blog hops
- Book signings
- What I’m working on
- New release information
- They help me spread the word
Now the question becomes – Where do I go from here? I will begin to work on formalizing my street team by creating a Facebook page for me and my team to use to interact more frequently and consistently. I’m hoping the environment will be such that my team will be themselves, support each other, and of course enjoy themselves. Who’s in?
Contest & Giveaway:
I’ve been straining my brain to come up with a cool name for my street team and am coming up empty with anything to go with Val, Valerie, or Clarizio. Any suggestions?
In the event your suggestion gets picked to be the official street name, you will score an ebook copy of Covert Exposure, a Nick Spinelli Mystery, which is the first novella in the Nick Spinelli Mystery series.
Now it’s time to get this show on the road!